Ghirardelli Enters Packaged Cookie Aisle For First Time With New Crispy Cookie Lineup

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Image source: Ghirardelli
Ghirardelli Chocolate Company announced its first-ever packaged cookie line on October 7, 2026, debuting Ghirardelli Crispy Cookies in Classic Chocolate Chip and Double Chocolate varieties.

San Francisco chocolate giant Ghirardelli is officially expanding beyond the baking aisle and candy counters to take on the ready-to-eat cookie market. This week, the iconic confectioner announced the nationwide launch of Ghirardelli Crispy Cookies. Marking the brand’s first foray into pre-packaged, ready-made cookies in its nearly 175-year history, the new line combines signature Ghirardelli chocolate chips with a thin, buttery, and crispy cookie base. Available immediately through the company's online store, the rollout brings one of baking's most recognizable chocolate brands directly into retail cookie aisles.

Inside The Ghirardelli Crispy Cookie Lineup And Specifications

Crafted around premium bean-to-bar chocolate ingredients, the new cookie line debuts with two distinct flavor offerings:

  • Classic Chocolate Chip Crispy Cookies: Features Ghirardelli chocolate chips as the primary ingredient, balanced with rich buttery notes, brown sugar sweetness, and vanilla.
  • Double Chocolate Crispy Cookies: Combines Ghirardelli dark chocolate chips with real cocoa powder and chocolate baked directly into the dough for dark chocolate enthusiasts.
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Image source: Ghirardelli

Each 6.3-ounce package contains 10 thin, crispy cookies baked to a golden crunch. This launch follows Ghirardelli’s recent entry into the refrigerated cookie dough space, solidifying its broader push into convenience snacking.

Retail Rollout Schedule And Corporate Outlook

The new cookie line is currently available online at Ghirardelli.com before making its physical grocery store debut. Kroger stores will begin stocking the line on October 11, 2026, followed by Walmart locations on October 24, 2026, ahead of a broader nationwide retail expansion scheduled for January 2027.

"Entering the cookie category marks an exciting new chapter for Ghirardelli and an important step in how we continue to grow the brand and be a part of consumers' lives," stated Bobby Oliver, Vice President of Marketing at Ghirardelli.

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