Starbucks’ 2025 holiday launch included one item that sent fans into a frenzy: the Bearista Cold Cup, a 20-ounce glass tumbler shaped like a teddy bear wearing a green beanie. Released on November 6, the cup retailed for $29.95 and sold out within hours at most U.S. locations.
The limited supply triggered chaos online and in stores, with fans lining up before sunrise and visiting multiple locations in search of the elusive bear-shaped cup. Starbucks acknowledged that demand “exceeded expectations”, and apologized for the shortage.
Resale Prices Skyrocket
The resale market exploded almost immediately. Listings on eBay, Mercari, and other platforms have priced the Bearista cup anywhere from $170 to over $1,000, with some sellers asking as much as $1,050 for a single unit. While not all listings result in confirmed sales, the frenzy reflects the cup’s viral status and collector appeal.
Fans Turn to Dupes
For those unwilling to pay resale premiums, dupes have become the next best thing. Retailers like Amazon, Walmart, and Shein now offer lookalike bear cups featuring similar glass silhouettes, green beanie lids, and matching straws. These alternatives range from $15 to $30, and some are so convincing they’ve been dubbed “near twins” by fans.
Social media influencers and shopping guides have begun promoting these dupes as budget-friendly substitutes, helping disappointed fans recreate the Bearista aesthetic without the markup.
Will Starbucks Restock?
As of now, Starbucks has not confirmed any restock plans for the Bearista Cold Cup. The company typically rotates its holiday merchandise seasonally, meaning this design may remain a one-time release. Fans hoping for a second chance are encouraged to monitor Starbucks’ app and social channels for updates.
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