Dunkin' is officially keeping its foot on the gas of pop-culture relevance. Following a pink-fueled summer wave that already treated fans to a star-studded lineup of seasonal innovations, the coffee giant is pivoting directly into the world of viral streetwear.
The brand officially announced a massive creative partnership with Parke, the cult-favorite online clothing brand launched by TikTok influencer Chelsea Parke Kramer.
Dropping nationwide today, Friday, July 17, the collaboration aims to merge two fundamental parts of the Gen Z daily routine: grabbing a go-to iced beverage and throwing on a curated, comfortable outfit. The multi-layered rollout features a national flagship beverage, an exclusive app-only secret menu, a limited streetwear capsule, and a pair of high-demand tumbler promotions.
The Parke Daydream Refresher & In-App Sips
At the exact center of this aesthetic crossover is a brand-new, photogenic beverage engineered to stand out on social media. Arriving at registers nationwide today, the Parke Daydream Refresher is a vibrant, triple-strawberry creation. The drink features Dunkin’s signature Strawberry Dragonfruit base boosted with an extra shot of strawberry flavor, swirled with creamy oatmilk, and finished with a fluffy, pillowy layer of pink Strawberry Cold Foam. Taste testers describe it as incredibly sweet and nostalgic, carrying a dessert-like profile akin to candy in a cup.
If you are a fan who loves customizing your order, the collaboration also brings a hidden, seven-drink Parke Perfect Sips lineup. You won't find these posted on the physical drive-thru menu boards; they are entirely exclusive to the Dunkin' mobile app for Rewards members:
- Blueberry Vanilla Protein Latte: A smooth, functional espresso latte packed with protein milk, layered with a sweet French vanilla swirl, and spiked with a blueberry flavor shot.
- Strawberry Cloud Matcha: Earthy, premium green tea matcha mixed with creamy whole milk and vanilla, topped off with a thick layer of pink Strawberry Cold Foam.
- Splashberry Dunkin' Zero: A zero-sugar energy boost mixing bold watermelon, lime, and blackberry flavors finished with crisp sparkling water.
- Pink Pineapple Sparkling Refresher: A light, bubbly tropical treat featuring zesty pink pineapple flavor mixed directly with sparkling water.
- Strawberry Sparkling Limeade: A tangy, refreshing twist on a summer classic that pairs tart traditional limeade with sweet strawberry flavor and sparkling water.
- Pink Mango Daydream Refresher: A smooth, tropical blend of mango and pineapple flavors swirled with creamy oatmilk and finished with a crown of pink Strawberry Cold Foam.
- Coconut Cloud Limeade: The final secret menu entry, which pairs bright, tart limeade with sweet coconut flavor, finished with a smooth layer of sweet Cold Foam for a cloud-like finish.
The Apparel Drop
Parke has built a massive digital footprint on the back of its elevated, ultra-cozy basics. For this collaboration, the brand is re-imagining its signature varsity styles utilizing Dunkin's iconic orange and pink color palette.
The apparel capsule officially goes live on July 17, 2026, at 10:00 AM ET exclusively on ParkeOfficial.com. Collectors will need to move fast, as previous Parke drops have routinely sold out in minutes. The lineup includes:
- The Varsity Mockneck Sweatshirts ($135.00): Available in two colorways, "Latte" (a clean cream tone featuring bold Dunkin' orange text) and "Espresso" (a rich, deep brown piece highlighted by bold Dunkin' pink text). Both feature the signature heavy-knit Parke varsity logo alongside customized donut embroidery and a co-branded woven patch.
- The Parke x Dunkin' Claw Clip ($17.00): The ultimate everyday hair accessory, rendered in a striking bright pink with contrasting bright orange co-branding.
The Tumbler Strategy
Because a modern fast-food collaboration isn't complete without premium drinkware, Dunkin’ and Parke are dropping co-branded stainless-steel tumblers via two entirely separate mechanics:
- The Day-One In-Store Giveaway (July 17): On Friday morning, any guest who visits a participating physical Dunkin' location and purchases the new flagship Parke Daydream Refresher will receive a limited-edition Parke Tumbler completely free. This is strictly limited to one tumbler per transaction, while local restaurant supplies last. Expect lines to form early.
- The Wide Retail Drop (July 20): If you miss out on the free in-store madness, a premium line of triple-insulated Stainless-Steel Tumblers ($24.99) will officially drop on Monday, July 20, 2026, at 10:00 AM ET. Available exclusively on DunkinRunsonMerch.com, these feature both the varsity Parke text and the classic Dunkin' script, arriving in three distinct colorways: Latte, Espresso, and Pink.
Whether you are looking to secure a free tumbler with your morning breakfast run or trying to lock down a $135 collector's sweatshirt, set your alarms early. Dunkin’s summer of collaborations is reaching its peak, and these items won't be lingering on the shelves for long.
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