During her October 15 appearance on the Call Her Daddy podcast, Kim Kardashian made a comment that lit up the internet: she admitted she doesn’t know how much a carton of milk costs. In a wide-ranging interview with host Alex Cooper, Kardashian said,
“I mean, I don’t have a concept of what certain simple things cost… I’d like to know a little bit more about what a milk carton costs.”
The remark came during a discussion about her annual glam expenses, which she estimated could reach $1 million, though she clarified that much of it is covered by production when she’s filming. Still, her admission about everyday items struck a nerve with listeners.
Social Media Reacts
The internet wasted no time reacting. Critics labeled the comment as “peak billionaire energy” and “completely out of touch”, especially given the current economic climate where grocery prices have become a daily concern for many families.
On X (formerly Twitter), users posted memes and sarcastic takes, with one writing, “Kim Kardashian not knowing the price of milk is the most relatable billionaire moment I’ve ever seen—and also the least.” Others defended her, arguing that her honesty reflects the reality of extreme wealth and privilege, rather than intentional ignorance.
A Moment of Self-Awareness?
Some commentators, including Scary Mommy, noted that Kardashian’s comment may have been more self-aware than it seemed. Her acknowledgment of being disconnected from basic costs could be seen as a rare moment of transparency about the divide between celebrity lifestyles and everyday realities.
Still, the backlash underscores a broader cultural tension: how public figures navigate conversations about money, especially when millions are struggling with inflation and rising living costs.
Why It Matters
Kardashian’s milk comment joins a long list of viral celebrity moments where wealth and reality collide. From Gwyneth Paltrow’s $29 food stamp challenge to Kendall Jenner’s cucumber-cutting technique, these moments often serve as flashpoints for discussions about privilege, relatability, and economic awareness.
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