Wendy’s Brings Bacon and Burgers to Grocery Stores for the First Time

Wendy’s is officially bringing its signature flavors beyond the drive-thru and into your kitchen. For the first time ever, the fast-food chain has launched Wendy’s-branded double-smoked bacon and fresh beef burger patties at select grocery stores across the U.S., giving fans the chance to recreate their favorite Baconator or Dave’s Single at home.

What’s in the Aisle

The new grocery store offerings include extra-thick, naturally smoked bacon and square-shaped burger patties, both inspired by the same ingredients used in Wendy’s restaurants. The bacon is double-smoked for a rich, savory flavor, while the burger patties are made from fresh, never frozen beef, staying true to the brand’s long-standing promise. These products are currently available at Kroger and King Soopers locations in select markets, including parts of Kentucky, Colorado, and Ohio.

A Move Toward At-Home Fast Food

This launch marks a major step in Wendy’s growing effort to expand its presence in the retail space. It follows the brand’s successful 2023 rollout of canned chili, which quickly became a fan favorite and even earned a spot in People’s Food Awards. With the addition of bacon and burger patties, Wendy’s is making it easier than ever for fans to build their own fast-food-style meals at home—no drive-thru required.

Social Media Buzz and Fan Reactions

The news has already sparked excitement online, with foodies and Wendy’s loyalists sharing photos of the products spotted in-store. While some fans are thrilled to finally get their hands on Wendy’s bacon outside of a restaurant, others are already dreaming up future product launches—like bottled sauces or frozen nuggets. As one Instagram user put it: “First the burgers, now the bacon. What’s next? Frosty at home?”